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Forum: Mailing List Discussions
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New Mailing List Imported + Newsletter Sent to Pending?

I just imported contacts into my mailing list, and I understand they need to Opt In before they are active. However, if I did a Build and Send Newsletter already, will that newsletter be sent to the contacts as they activate their email address? Or, should I wait for all my contacts to verify their accounts before sending the newsletter?

Thanks!

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Re: New Mailing List Imported + Newsletter Sent to Pending?

The newsletter only goes to contacts who are verified at the time of sending. It is probably best to wait until the majority have confirmed.

Please be aware that there is always a serious attrition rate over confirmations. Some people will just assume that the messages are spam and delete them, others will simply ignore it even if they want the newsletter and some of those will complain when they don't get it of course!